Join Gary Galloway, Senior Director of Product Marketing at Adthena, as he leads an engaging session on how you can protect your brand in a competitive search landscape. You’ll discover how to monitor all competitive and partner activity around your brand terms, identify where you can reduce marketing costs, as well as increase profitability without hurting revenue to boot.
In this session, you’ll learn how to:
- Automate brand bidding to save budget and drive growth through more profitable channels.
- Monitor how competitors are infringing on your brand trademark and stealing clicks.
- Protect your brand by reporting trademark infringements with the click of a button.
Speaker:
Gary Galloway, Global Product Marketing Manager, Adthena
