80% of customers agree the experience a company provides is as important as its products or services. That’s why enabling more human conversations through 1:1 personalized journeys drives loyalty and engagement for consumers, translating to growth and efficiency for your business.
But getting started on the personalization path is easier said than done, especially with competing priorities across your business' teams.
Join Salesforce and Horizontal Digital to learn how to build a strong personalization strategy, including:
- Important steps to getting started
- How to follow a crawl-walk-run approach to personalization
- Success stories from how brands have leveraged their systems & technologies to create personalized experiences for customers
Speakers:
Erica Skelly, Senior Personalization Strategist at Horizontal Digital
Matt Walsh, Senior Manager, Marketing Technology and Operations at Horizontal
Katie Wheeler, Sr. Manager, Product Marketing at Salesforce
Thank you,
The MarTech and Digital Marketing Depot Teams
P.S. If you can't make the webinar,
register anyway and we'll send you the video recording of the webinar later in the day.
