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February 2021

Hi Poet!

It’s been a hectic, but enjoyable, start of the year for the MailPoet team as we settle into our new work environment at WooCommerce and Automattic.

As part of the onboarding process, each of us spent 2 weeks working as Happiness Engineers (customer support) for WooCommerce. The experience definitely pushed us out of our comfort zones, but was a great opportunity to learn more about WooCommerce and the different communication methods in place at Automattic.

We’ve also had some new Poets join the team 🎉 Rafael from WP.com helped us in Support before going on his sabbatical, and we’ve also been joined by some other folks from WP.com and WooCommerce. Say hello to Elvira and David, who are working on MailPoet Support, and Rodrigo who has joined our team of engineers. We’re really excited to see the team expand, and are grateful for the extra help 😊

Have a great week,

Laura and the MailPoet team

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List Growth

The Ultimate Guide to List Building and Maintenance

Growing your email list is often one of the hardest, but most important, parts of email marketing. In our ultimate guide to list building, we share our top email list growth and maintenance strategies to help you on your way!

Changed logs

Doing, Done, Did

📥Recent improvements

  • The “WordPress Users” list can now be disabled 🗑
  • Link to WooCommerce statistics has been fixed 📈
  • Added new Amazon SES regions 🗺
  • Better customization of subscribe checkbox in checkout ✔️
  • Repaired list selection block in forms 🔧
  • Segmenting by link clicked works correctly again 🍊
  • Various bugs squashed in form editor 🥾
  • Custom fields in forms can be made non-mandatory *️⃣
  • More bug fixes & minor improvements 🦋

📤Working on now

  • Resolving conflicts between form editor and Divi 🤝
  • Form cookies - advanced options for when forms are displayed and how long 🍪
  • Various mobile improvements 📱
Is there something you'd love to see added to MailPoet? Use our feedback page to let us know!
2020
MailPoet News

What Happened at MailPoet in 2020?

2020 was quite the year for our team and our users. From a complete redesign to transactional email sending, and of course, being acquired by WooCommerce - this post covers it all and everything in between!

Email Deliverability

Have you set up DKIM yet?

If you use the MailPoet Sending Service, we’ve released a nifty feature that allows you to set up DKIM authentication quickly and easily.

DKIM is an email authentication method that can improve your email deliverability and protect against email spoofing.
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Capture Emails

How to Create Mobile-Friendly Email Signup Forms on WordPress

If your signup form isn’t responsive, you could be missing out on a lot of conversions! Learn how to create mobile-friendly email signup forms that get you more signups without annoying your visitors.

Read More Galore

You’ve made it this far down, don’t stop now! There’s still plenty of good stuff to come.
Autoresponder

WordPress Autoresponders: Why You Need Them + How to Create Them

Save yourself some time by automating your emails! We take a look at what autoresponders are and how you can use them in your business.
Read Article >
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February 9, 2021

How to Add a Countdown Timer to your Newsletter

Countdown timers are a great way to create a sense of excitement and urgency around your marketing campaigns. We’ll show you how to add one to your newsletter!
Read Article >
illustration of a plant being watered

What is an Email Drip Campaign? How to Create Your First One

Confused by what an email drip campaign is? Learn what they are, how they help, and how to create your first campaign right from your WordPress dashboard.
Read Article >
illustration of an origami bird amongst flowers

September 2, 2020

Mobile Ecommerce Email Marketing: 10 Tips for Increasing Conversions

Are your ecommerce email templates mobile responsive? If not, you're missing out on valuable sales! Here are our top tips in becoming mobile-friendly.
Read Article >

Booth Pic

bags
We’ve been gifted some pretty cool swag! Bruna’s, Pavel’s, and Laura’s custom WordPress bags look great 👍

Links That Got Us Chatting

A genuine unordered list of articles that spurred our attention.

Better Email for WordPress with MailPoet

✓ 50+ free email templates
✓ Subscriber engagement stats
✓ Remove inactive subscribers
✓ Top notch deliverability
✓ Automated email marketing
✓ WooCommerce features
.
Over 300,000 WordPress websites bank on MailPoet for their emails.
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