| New on the block: Vesey Street-owned Elite Body Sculpture, KKR's Bountiful preps IPO and Carlyle bets on video game growth
Morning!
It's no surprise video games are rising in popularity when the world is stuck at home. Jaxex, one of the largest British video game studios, has been acquired by Carlyle Group. In other growthy sectors, Bountiful, the KKR-owned nutritional supplements maker, is preparing to go public as soon as this year, people with knowledge of the matter told Bloomberg.
Finally, Vesey Street Capital Partners has kicked off a sale process for Elite Body Sculpture, as a safer and less painful alternative to liposuction sees rapid growth, PE Hub has learned. Once taboo, the demand for cosmetic surgery has seen significant growth over the last several years. The company has engaged sell-side adviser...
Read the full wire commentary on PE Hub.
That's it for today. As always, write to me at springle@buyoutsinsider.com with feedback, tips, gossip or whatever!
Note to Readers: It's that time of year ... for the 21st time, the editors of PE Hub and Buyouts honor exceptional buyouts with our Deal of the Year Awards. Winners are chosen in seven categories: Deal of the Year, Large-Market Deal of the Year, Middle-Market Deal of the Year, Small-Market Deal of the Year, Turnaround of the Year, International Deal of the Year, and Secondaries Deal of the Year. Go here for more information and to read about rules and methodology. Also check out past winners. Last year, New Mountain took the crown with its exit of Equian. If you have additional questions, email Private Equity Editor Chris Witkowsky at cwitkowsky@buyoutsinsider.com.
Also of note (may require subscriptions) Big demand: Hellman & Friedman is raising its tenth fund targeting $20 billion, sources with knowledge of the firm told Buyouts. The fundraising is moving quickly, with a first close expected in February. Read more here.
Secondaries: Global secondaries investing totaled almost $62 billion last year, down 28 percent from 2019, according to a Setter Capital report issued this week. The sharp drop put an end to what had been a steady annual climb in deployments, peaking at 2019’s $85 billion-plus. Read it on Buyouts.
ESG: EY delves into seven principles it thinks firms should follow when developing metrics to measure the long-term value they produce in the course of their investment activities. Read it on Private Funds CFO.
PE Deals 
They said it “The old guard has moved out,”she said. “Many stood in an ivory tower with a bias that ‘this board is only CEOs and we are not going to trade on quality to get diversity.’ Those who are evolved enough to ignore the title and take the meeting see the value of having that diverse voice in the room.” Rebecca Thornton, who leads JPMorgan’s director advisory service, told New York Time’s Dealbook, speaking to board diversity.
Today's letter was prepared by Sarah Pringle. Subscribe now to get full, unlimited access to all PE Hub content, including every PE Hub Wire article. Please visit Buyouts for the latest insight into LP activity and Venture Capital Journal for comprehensive coverage and analysis of what’s happening in VC. 
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