Take a virtual tour of Equinox's new luxury hotel and club that recently opened in New York. | |
| | Take a virtual tour of some of the spaces at Equinox's new luxury hotel and club that recently opened at New York City's new Hudson Yards development. The company plans to open additional hotel concepts in Seattle, Houston, Los Angeles and Chicago during the next three years. Full article |
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Forward-Thinking Health Clubs Must Leverage CRMs for More Than Sales Customer relationship management software (CRM) is often associated strictly with automation and sales, but this type of software is one of the most essential tools for improving member retention and delivering a meaningful customer service experience, according to InTouch Technology CEO Dana Milkie, a guest on the latest episode of The Club Industry Podcast: The Motionsoft Technology Summit Edition. Full article |
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Nutrition Guidance to Keep Trainers within Their Scope of Practice Trainers: Make sure to stay in your scope of practice with your nutrition advice to clients. Melissa Layne will show you how in her Master Class webinar, "Nutrition Advice and Trainers: Keep within Your Scope of Practice." Layne is assistant professor in the Kinesiology Department at The University of North Georgia. Register for this free webinar, which is happening this week at 2 pm Eastern on Thursday, Aug. 8. Register now by going here. |
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Sales and Marketing Strategies to Move You Ahead of the Competition Is your sales process old school? No problem. At the Club Industry Show, Scott Gillespie will show you how to modernize to meet the new realities you face. Are you lost when it comes to how to use Facebook to market your brand? Marisa Hoff has strategies that will help. Wondering how to attract millennials or baby boomers? Sal Pellegrino has ideas you need to hear. Are you faced with overwhelming competition? Casey Conrad can tell you how to make your competition irrelevant. (And share how to sell against low-priced competitors.) Attend these sessions and more in the Sales & Marketing track at the Club Industry Show Oct. 9-11 in Chicago. Find out more about sessions in this track by going here. Register before the price increases Aug. 16 by going here. |
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Jim Worthington Joins List of Execs Interviewed for the Club Industry Podcast Jim Worthington, the CEO of Newtown Athletic Club, is the latest top executive featured in the Club Industry Podcast. Worthington talks about the expansion that Newtown is undergoing, the biggest threat to health clubs that most club operators ignore, who he believes is one of the smartest club owners in the business today and his reason for getting political. Previous podcasts feature Honor Yoga Founder Maria Turco, Gold’s Gym International CEO Adam Zeitsiff, 24 Hour Fitness CEO Tony Ueber, The LAB Owner Michael Piercy and Retrofitness Founder Eric Casaburi. You can stream or download each episode at Club Industry's SoundCloud page . |
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Affordable, Quality & Current Education Coming to a City Near You! There is something for everyone in the affordable three-day Club Industry Business Summit in Dallas, Philadelphia and Boston. Please visit: www.scwfit.com/CLUB. At only $199 you can experience 44 sessions and 30 presenters featuring fitness business sessions exclusively dedicated to marketing, technology, trends, sales, retention, social media, products, programming, finance and leadership. Register for an event near you by going here. |
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Make Space for Recovery in Your Health Club Interest in recovery is growing, and if you don't make your fitness facility the go-to place for what is becoming a standard part of fitness, then you run the risk of your members going elsewhere to find it. In Club Industry’s latest report, “Making Space for Recovery in Your Health Club,” you'll find out more about why recovery is important, the various forms recovery can take in your facility and results that some facilities have had in offering recovery. Download the free report by going here. |
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The 2019 Club Industry Show | |
The Club Industry Show is the most comprehensive event in the fitness industry. Register now to join the entire fitness industry for the 2019 Club Industry Show Oct. 9-11, 2019, at the Hilton Chicago. Find out more by going here. |
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Premium Subscription | |
Get a subscription to all of Club Industry's online content, including educational videos, current and archived stories, trend content and more (plus a discount on one of our reports), by becoming a Premium subscriber. Go here to learn more. |
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