Macro conversions are desired user actions that directly contribute to your business's primary goals. In contrast, micro conversions are user actions that precede macro conversions and occur more frequently.
Enhance UX roadmaps by focusing on themes instead of features, flexible timelines, team prioritization, and regular revisions.
NN/g UX Podcast: Managing Priorities (feat. Harry Max)
Managing Priorities (feat. Harry Max, author and managing partner at Peak Priorities LLC)
UX professionals are often faced with the challenge of managing backlogged work and doing so with limited time, budget, and resources. In this episode, we chat with Harry Max about the common misconceptions with prioritization and how to get better at it over time.