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Top Stories | | Ivy Liu |
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| | Last weekend’s events have cast more doubt on just how much advertisers can truly trust Twitter, and its new leadership going forward. | |
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howdy! | | As the cannabis industry continues to grow, the Cannabis Media Council looks to set a standard. | |
| | Because the traditional marketing and sales funnel no longer accounts for how consumers move between channels, marketers are shifting to more flexible approaches and delivering seamless, cohesive experiences. | |
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howdy! | | As new social media platforms appear on the horizon, social media managers grapple with changes. | |
| | Media and consumer technology companies are refining sales approaches to enhance valuable client relationships. | |
howdy! | | Any business that flouts guidelines around the use of AI, faces eye-watering fines that make even the hefty penalties brought by the General Data Protection Regulation (GDPR) seem like small potatoes. | |
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| | Agencies are increasing brand visibility and driving sales by leveraging RMNs to reach target audiences in relevant contexts. | |
howdy! | | Brands are turning their intellectual property into big budget Hollywood films, with sights set on millennials who grew up with them and Gen Z who are just getting familiar — just look at Barbie and Super Mario Bros. | |
howdy! | | IBM’s Billy Seabrook sees AI creating a range of new opportunities and new challenges around the speed of work and how creatives adapt to it. | |
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