"The intention for a lot of people is not just to get so high they can't get off the couch. They want to have a functional experience," says researcher. Read the whole story
"We learned that crunch is one of the most important textures for consumers when they are looking for a snack," said a company spokeswoman. Read the whole story
Billie, a D2C women's razor start-up, is encouraging women to grow out their own mustaches in the month-long Movember charity event. Read the whole story
Due to the overwhelming success of MediaPost's Brand Insider Summit D2C that took place in March, we're back with a second edition that follows up where we left off and takes a deep dive into where D2C's emerging brands are today. Read More. Click for more
The brand's next campaign is focused on giving back around the holiday season and supporting animal shelters by telling rescue and adoption stories. Read the whole story
The more useful and sophisticated multitouch attribution algorithms treat data not as the search for the perfect path, but as a busy downtown grid. Read the whole story
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