BranchOut licenses rights for a dehydration technology. Products in development include chocolate-covered fruit items and many private-label products. Read the whole story
With 84% of the U.S. planning to observe the holiday somehow, the National Retail Federation predicts spending to reach a record $35.7 billion. Read the whole story
Join Brittany Paril, Sr. Manager, Marketing and Insights at Digital Remedy, Mike McLaughlin, RVP, Sales at Digital Remedy, and Stephan Lukac, Marketing Director at Indochino 5/25 at 1 pm EST to learn about The Next Frontier of Direct-to-Consumer Performance Marketing Click for more
Witherspoon and AT&T CMO Kellyn Smith Kenny will open the June 17 event with a conversation that explores the power of connection. Read the whole story
For over a decade and in advance of the Upfront, MediaPost's OutFront Forum gathers the biggest media buyers on the planet to explore their near term and long term plans. Over breakfast and two morning panels senior agency executives share their plans and expectations for allocation in 2023 and their five year outlook. How are the people behind big media spends planning to manage the TV revolution on every available screen? Click for more
69% of those surveyed by Nielsen agree audience fragmentation in the age of streaming poses significant challenges in their reach of target audiences. Read the whole story
Beyond researchers, those on the front lines of medical care -- like nurses -- develop practical tools, like a video game to ease kids' ... Read the whole story
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