Best Buy is launching Lively Smart, billed as the "simplest smartphone yet," designed to make seniors feel safer and more connected. Read the whole story
The move comes as PepsiCo continues to step up consumer outreach to expand its footprint in the restaurant space against Coca-Cola. Read the whole story
D'Arcy Carden (Janet in NBC's "The Good Place") plays Jennie Jensen, the county's "#1 (and only) travel agent," in campaign spots. Read the whole story
NHL All-Star and Stanley Cup Champion Alex Pietrangelo and his wife Jayne drive a Honda Odyssey minivan as their daily family hauler. Read the whole story
As cookies fade away, smart marketers are already finding new meaning and success in a medium-agnostic approach to context-based on first-party data and informed by nuance. Click for more
Ferrero USA is reimagining the classic bar wrappers with limited-edition packaging designed by Children's Miracle Network Hospitals Champions. Read the whole story
FDA cleared the company to sell hearing aids directly to the consumer, bypassing the prescription process that's current standard of care. Read the whole story
Last year, many media executives found themselves under increased pressure to adapt to changes in advertiser spend or suffer significant losses in revenue. Yet, nearly all (94 percent) publishers bounced back from revenue challenges by the end of 2020. Join Boostr on 6/8 at 1pm ET as they discuss what strategies were used, which ones publishers should double-down on, and what industry executives plan to focus on in the next six months. Register today!
Meredith is working with BurdaiLuxury to serve Asian readers. Bloomberg will launch Bloomberg Linea, news brand for Latin America and the Caribbean. Read the whole story
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