While anti-LGBQT efforts are scaring many companies away from annual celebrations, this retailer is once again backing the nonprofit. Read the whole story
The move comes a year after an initial national retail rollout at Target, continuing a strategy of adding one major retailer per year. Read the whole story
SPONSOR CONTENT FROM BRAND INSIDER SUMMIT PHARMA & HEALTH
This summer's Pharma and Healthcare Insider Summit will take a deep dive into adapting your marketing and digital strategies for this evolving patient experience. Join us for a three-day retreat in Skytop, PA where the best marketers in the industry come together for real, in-depth conversations. Click for more
At MediaPost's Retail Brand Insider Summit we challenge retail marketing execs to share how they're managing their multichannel mix. How are they ensuring that they're talking with consumers on the right channel and in the right way. Does the "reaching everyone everywhere" strategy still play or are they instead opting to be more efficient by focusing on their ideal customers' preferred channels and meeting them there? Click for more
The campaign also sees Michael Jordan return, providing narration for spot that features several top athletes including women's basketball phenom Caitlin Clark. Read the whole story
Volkswagen is using this year's holiday to announce a custom graphics program available to future ID. Buzz owners by way of an online 3D ... Read the whole story
You are receiving this newsletter at newsletter@newslettercollector.com as part of your membership with MediaPost. We welcome and appreciate forwarding of our newsletters in their entirety or in part with proper attribution. If this issue was forwarded to you and you would like to begin receiving a copy of your own, please visit mediapost.com. For advertising opportunities see our online media kit.
If you'd rather not receive this newsletter in the future you may opt-out here.
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.
