Ads show "metaphorical installations of the bubbles, vapor mist, sparkling ice cube, citrus and botanical ingredients," says their director. Read the whole story
"As consumers strive for normalcy, they will continue to depend on some brands at the cost of others," says MBLM's Mario Natarelli. Read the whole story
The company hopes the ads, developed by Notable, the London-based creative agency, get guys talking about their grooming oddities. Read the whole story
Join us in Austin, TX this September for a special opportunity for D2C leaders to interact and discuss a path forward during this crucial moment of seismic changes. The event is designed to be inclusive of ALL, no matter where they are in their timeline and comfort level with travel and in-person experiences. Lock in your pass today!
These shifts indicate there are both risks and opportunities for automotive marketing teams in today's new vehicle marketplace, per IHS Markit. Read the whole story
Zeta improves on targeting by providing brands with a cohesive view of all identity-based data, including deterministic behavior, transactional signals, location, country of origin, ... Read the whole story
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