Mattel's Richard Dickson is moving into the chief executive chair at the Gap, where he hopes to turn around a troubled retail empire. Read the whole story
The company needs to "adapt our strategies on affordability," said CEO James Quincey, citing refillables and affordable small packs as two such strategies. Read the whole story
As more electric vehicles are introduced and the rate of consumer adoption increases, the demand for fast and reliable public charging grows in parallel. Read the whole story
As data-driven media explodes onto every available sightline, MediaPost's Data and Programmatic Insider Summit brings a bigger funnel. In case studies, discussion sessions and MediaPost's signature roundtables, we bring some of the most experienced digital marketers and media buyers together to share their case studies and best practices for navigating omnipresent digital media.We will explore: Data-Driven Multi-Touch Planning Segmentation and building target audiences Leveraging Retail Media Networks Multi-touch attribution First and third-party data strategy Click for more
Brand decided to "show what summer would look like without Heinz, designed to prove just what a scary thought that is," said W+K's Johnston. Read the whole story
The Hawaiian-inspired fast-casual restaurant chain with 100+ outlets in California and Arizona is opening two locations this week and next, one in both states. Read the whole story
To capitalize on the interest in denim, Volvo is partnering with Pinterest for a complete takeover of all denim-related searches on the platform. Read the whole story
Luxury expert Milton Pedraza weighs in on how the biggest names in high-end retailing are moving toward -- or away from -- upper-middle-class shoppers. Read the whole story
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