The Federal Aviation Administration has ordered most Boeing 737 Max 9 aircraft to be temporarily grounded as regulators and Boeing investigate the cause of the incident. Read the whole story
Agency MSL "knew the conversation needed to involve a relatable talent partner and women who have all experienced perimenopausal symptoms." Read the whole story
Streaming TV advertising has emerged as a powerful full-funnel advertising medium, with BIA forecasting that CTV/OTT will be the fastest-growing media channel this year, with an increase of 39.5% over 2023. Additionally, Insider Intelligence projects a remarkable growth in U.S. CTV advertising revenues, soaring from $25.09 billion in 2023 to $40.90 billion by 2027. Click for more
"With football taking the spotlight once more in January, expect a similar programming emphasis from automotive advertisers," says iSpot.tv's Stuart Schwartzapfel. Read the whole story
At the MediaPost Digital Out-of-Home Insider Summit we do more than a drive-by of the DOOH landscape. From media mapping to targeting, dynamic creative to measurement, the early-in brands and media planners will share what they have learned, and what they expect from a future where any IRL surface can be connected and messaged. Click for more
Love Castle transforms White Castle dining rooms into "fine dining" establishments, where customers receive hostess seating, tableside service and festive V-Day decor. Read the whole story
The agency got a shoutout from PETA for committing not to use pugs and other breathing-impaired dog breeds in its commercials moving forward. Read the whole story
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