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| Current CMO Lisa Roath is moving to chief merchandising officer of food, essentials and beauty, effective early next year. Read the whole story |
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| PSA features a father reconsidering his gun storage habits after reading a letter from parents whose children were killed in gun-related tragedies, Read the whole story |
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| With attention-getting billboards, the new campaign advises the use of burner phones, paying cash and encrypted messaging when seeking reproductive healthcare. Read the whole story |
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| The 2024 political season is heating up, and with just a few months until the elections, national, statewide, regional, and local campaigns are ramping up their spending to sway voters and ensure high voter turnout. This year, digital political ad spend is projected to hit $3.46 billion, 45% of which will go to connected TV (CTV) - and for context, only 19% went to CTV in 2020, according to eMarketer. Click for more |
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| Osbourne stars in an ad for Liquid Death's Death Dust water hydration powder, a collaboration that began with the brand first sponsoring "The Osbournes ... Read the whole story |
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| Spots promoting the LTO Buffalo Ranch Chicken Strip Sandwich are part Ricola-esque yodeling, part "Sound of Music" grandiosity. Read the whole story |
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| 2023 U.S. Open champion Gauff says she'll "co-create real fruit juice smoothies alongside the innovation team and help shape the future of Naked." Read the whole story |
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| Join Raynor Choate, SVP of Sales, Hyun Lee-Miller, CMO at Good Apple, Kaitlyn Rafferty, Director, Digital Partnerships at Initiative, and Irene Coyne, EVP, Group Client Director at CMI Media Group, and Mallory Wils, EVP Sales at BranchLab on 7/17 at 2pm EST as they talk about Engaging HCP Audiences in the Era of Signal Loss. Click for more |
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| Chipotle wants to put a few of its Celebrity Cards in the hands of its fans, regardless of their fame or financial status. Read the whole story |
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| Volkswagen top executive Pablo Di Si talks about how he bought a Jetta for his sons to use. Read the whole story |
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