Without foundational emails, you risk missing out on revenue you could be getting if you were communicating with customers at the right moment. Read the whole story

Due to BeReal's ethos of transparency and authenticity, brands must decide whether its audience resonates with the app. Read the whole story

How Heidi Stone revamped Mountain Lake Lodge in Pembroke, Virginia, where "Dirty Dancing" was filmed. Read the whole story

It's not the first time I've read false predictions of massive transformations, foundational shifts or the demise of a sport as we know it for being "too antiquated." Read the whole story

Here's the gift of the crisis: It's time to reduce retail ad spend and increase investment in brand advertising. Read the whole story