Innovation strategies of the past hold less sway for a company's ability to achieve relevance at scale to a marketplace of millions of individuals. Read the whole story

A recent sports fan study showed less than a third strongly agree that college athletes should be compensated for their participation in D-1 sports. Read the whole story

The general conception of Hispanics tends not to make any distinctions among countries of origin, making it easier to lump them under one generic umbrella. Read the whole story

Instead of crossing our fingers and hoping a customer with a great brand experience posts about it, what should we do? Read the whole story

One mistake: not measuring engagement as a KPI. Read the whole story