The idea that brands have a predetermined lifespan is scientifically inaccurate, and leads marketers to miss tremendous opportunities. Read the whole story

Millennials are easily powering the fintech revolution and making way for start-ups to radically change a rather stuffy and traditional industry. Read the whole story

Two-thirds of customers (66%) and another one-fifth (18%) of shoppers would like to try BOPIS -- buy online, pick up in store. Read the whole story

The latest U.S. Consumer Expenditure Survey provides a wealth of evidence why 50+ has become a critical consumer segment. The data speaks for itself. Read the whole story

A recent nationwide survey shows a fragmented consumer base not entirely sold on cannabis but not dead-set against it, either. Read the whole story