Creators who have defined the space are giving marketers a refreshed perspective on what the future of influencer marketing could look like. Read the whole story

For example, a baseball cap emoji is a new iteration of a community-specific term in hip hop that means "lie" or "BS." Read the whole story

Brands can't inspire long-term loyalty if they don't know their audience members' interests and motivations. Read the whole story

Looking at vaccine hesitancy among QSR customers, Panera, Starbucks and Pizza Hut customers top the list when it comes to vaccine readiness, Read the whole story

Surely this is a tipping point where we get to explore the connections, not the gaps, in our culture and shared passions. Read the whole story