Today, CEOs need to understand the true value their companies bring to communities - and how to leverage that value to grab people's attention. Read the whole story

Gen Z has stepped up in an unprecedented way as wavemakers in the activist space, from Greta Thunberg to Autumn Peltier. Read the whole story

Lincoln's ability to embrace a team of diverse thinkers is consistent with our industry's shift to more multidisciplinary strategists to solve complex challenges. Read the whole story

For one: Pay attention to societal trends. The rise of the young Muslim consumer arguably kicked modest fashion into overdrive. Read the whole story

Buyers and salespeople are influencers. So why aren't they treated as such and provided kits with more of a glam factor? Read the whole story