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automotive  by Tanya Gazdik The real stories "are all very powerful, and we are using these stories in our
national television spots, as well as digital and online video," Subaru's Brian A. Cavallucci ... Read the whole storybeverages by Karlene Lukovitz A social media component will employ influencers to encourage teens to post about the ways that they "step up" during the holidays, using the hashtag "#WeSleigh." Read the whole storypackaged goods  by Aaron Baar For a certain generation, Wham-O is synonymous with youth. The maker of Frisbee, Hula Hoop and Slip-n-Slide (to name a few) meant hours of outdoor fun. With parents looking for ... Read the whole storyretail  by Sarah Mahoney Amazon came in No. 1 again this year in YouGov's value perception ranking. What's more, it's out in front by miles, with a score of 55.8 ... Read the whole story by Larissa Faw The "Bake It For Santa" campaign features several humorous video vignettes: viewers are treated to Santa spending quality time with his reindeer Dasher, Mrs. Claus dealing with a grumpy hubby ... Read the whole story
Around the Net Complex Until a few years ago, athletes were the lone stars of footwear. But times have changed. Sure, any extraordinary basketball or football player will still get their own signature shoe ... Read the whole storyDrinks Business Review Tequila giant Jose Cuervo has reportedly postponed its initial public offering in Mexico amid uncertain market conditions owing to the outcome of the U.S. elections. The decision follows Donald ... Read the whole storyHuffington Post Amazon chose to highlight a moment of friendship between a Christian and a Muslim in its Christmas advertisement this year. Amidst reports that Islamophobia is on the rise in the ... Read the whole story
|  by Barbara Lippert, Featured Columnist "Bias is in the air you breathe," according to a new book. So how can the ad biz fight against it? More
by Greg Ricciardi, Op-Ed Contributor All kinds of objects from clothes to car dashboards to websites and apps are becoming touch-sensitive. And they're touching back as well. More Recent Most Read Stories
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