Good morning, Marketer, may April be the kindest month for you.
Content marketing is the toughest and subtlest marketing to do. Credibility is everything, so you have to deliver the goods: The content has to be useful and factual. Blowing hot air is a surefire way to lose your customer.
It also has to be engaging and show you know the buyers’ pain points. Also, it needs to stand out from the competition. And … well, the list is long. To help you, we’ve put together our list of the content marketing experts you need to follow. These are the people who know everything because they’ve done everything.
Constantine von Hoffman,
Managing Editor
