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| WPP CEO takes issue with Maurice Lévy's comments By Christine Birkner At the 4A's Transformation conference in Miami today, WPP CEO Sir Martin Sorrell wasted no time diving into one of the industry's most buzzed-about topics: the case against former J. Walter Thompson CEO ... Read more » |
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| How diversity is changing the world of cosmetics By Angela Natividad |
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| Community geofilters are highlighted By Christopher Heine |
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| Millions spent on research to refocus the iconic men's mag By Mark Joyella |
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| Global marketing vp Carolyn Everson offers tips at 4A's By Christine Birkner When it comes to creating attention-grabbing Facebook campaigns and video, many marketers have a long way to go, according to Carolyn Everson, vp of global marketing solutions at Facebook. Everson offered advice at ... Read more » |
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| Wrestler appeared on The View, CEO to follow By Tim Baysinger Now that they've had their day—two weeks actually—in court, Hulk Hogan and Nick Denton are taking their fight to the court of public opinion. The former professional wrestler pummeled Gawker in a ... Read more » |
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| A4 takes shots at the BMW 328i By Tim Nudd Audi hits the New York Auto Show this week with the message that its A4 has surpassed the BMW 328i in many areas, like horsepower, acceleration and technologies including lane assist and CarPlay. And it's taking ... Read more » |
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| Featured Jobs | | Petrol Advertising Burbank, CA | | i.d.e.a. San Diego, CA | | Colorado Public Radio Denver Metro, CO | | United Church Funds New York City, NY | | Various, Inc. Campbell, California (US) | | |
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| Clients can track devices like Roku and Apple TV By Jason Lynch Networks will have to wait a few months longer for full access to Nielsen's new Total Audience Measurement data, but in the interim, the company is preparing to share more information about usage of connected TV ... Read more » |
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| But can it compete with Facebook and Google? By Lauren Johnson L'Oréal promoted a new line of makeup on Pinterest last year. Pinterest Read more » |
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| Tool lets brands create more competitive campaigns By Marty Swant Facebook is giving advertisers a glimpse behind the curtain of its marketing platform in order to better understand how ads perform and how they can better compete. Read more » |
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