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P&G's Marc Pritchard explains how they can be good for big companies By Kristina Monllos When Marc Pritchard, Procter & Gamble's chief brand officer, addressed the 2,700 attendees at the Association of National Advertisers' Masters of Marketing Annual Conference in Orlando, Fla., last week, he mentioned how working with ecommerce players Amazon and Alibaba has helped accelerate P&G's $3 billion ecommerce business while also reducing digital ad waste by roughly... Read more » |
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Old posts get a new life By Lauren Johnson |
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Promoted Content by IBM Watson Analytics for Social Media | Uncovering insights to create a competitive advantage |
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You no longer have to leave the social network to attend to hunger pains. By David Cohen |
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Debuts its first ad campaign with SpaceCamp By Marty Swant |
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Place your votes in Adweek's Readers' Choice Awards By Adweek Staff Did you finally succumb to Spectacles? Does Amazon Echo rule your household? Are you holding out for the iPhone X? Tell us what tech innovation blew your mind in 2017. Now's your chance to vote for your favorites in our annual Hot List Readers' Choice Poll. Vote as many times as you'd like beginning Sept.... Read more » |
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Featured Jobs | Hylink Digital Los Angeles, California | Hylink Digital Los Angeles, California | Entech Network Solutions Baltimore, Maryland | Entech Network Solutions New York , New York | Entech Network Solutions Baltimore , Maryland | |
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