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Dear trade visitors,

In this newsletter, you will receive valuable information and useful opportunities to optimize your presence at ITB Berlin 2025.

Participate in our survey on Artificial Intelligence for a chance to win tickets to the brand new ITB Transition Lab.

First come, first served: secure your chance for the ITB Speed Networking sponsorhip or a meeting spot at the ITB Business Satellite.

Additionally, experience the culture and stunning nature of Albania, the Official Host Country of ITB Berlin 2025!

Best regards,

Your ITB Berlin Team

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The platform for your innovation

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As part of ITB 360°, we invite you to participate in our survey on Artificial Intelligence! We want to learn how digitalization and technologies are impacting your business.

As a thank you, you have the chance to win one of four tickets to the new ITB Transition Lab at ITB Berlin 2025.

The survey is in English, takes only 5-7 minutes to complete, and your participation is voluntary and anonymous. Join now and help shape future trends!

Join now
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The Variety Of Our Industry Lives Here.

The ITB Berlin offers a wide range of segments that cover the entire spectrum of the travel industry.

From Travel Technology to Business Travel & MICE, as well as Adventure Travel, LGBTQ+ Travel, and Luxury Tourism—each segment provides targeted insights and networking opportunities in specific areas of the industry. Discover sustainable concepts in Responsible Tourism, as well as the Medical & Health Tourism segment, which addresses the growing needs of health-conscious travelers. No matter which area you operate in—here you will find the right partners and trends!

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Explore the industry
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Unlock exclusive visibility

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ITB Speed Networking

Present yourself exclusively at your own counter and brand the event with your logo. We ensure high visibility through special communication services, such as being prominently highlighted in one of our newsletters to our top buyers!

Your benefits

Business Satellite

Become a sponsor of an ITB Business Satellite and benefit from a fully equipped lounge with a private meeting area. Host an exclusive get-together and ensure high visibility through special communication services.

Your benefits

For more information and all sponsoring opportunities, download the sponsoring brochure here:

Sponsoring Brochure
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Experience Albania with all senses

36% more tourists are visiting Albania’s cultural and historical sites! Are you one of them?

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Trace the footsteps of the Illyrians in antiquity, admire Onufri’s icons and murals in the post-Byzantine era, experience the Albanian revival of culture, politics and society during the National Awakening, and witness the deep cultural transformation in the present days, in one of the country’s many museums.

Archaeological sites are also living remnants of the great culture of one of the oldest populations in the world, proudly preserved in time.

Discover now!
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Insights of the travel industry with ITB 360°

Stay up to date!

We regularly provide you with useful insights, relevant news and the latest podcast episodes on
ITB 360°.

Travel Hero Podcast

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India – An Evolving Outbound Market

Gain key insights to enhance your strategy in the evolving outbound market! Our guest, Y.T. Kivisaari (President & CEO, Visit Oulu), shares a 57% rise in Indian travelers to Finland, highlighting key trends, visa issues, and the growing wedding industry.

Listen in now!

News & Insights

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The Revival of Package Tours

Tour operators are among the winners in the current tourism year. A look at the current situation in the German tour operator market gives cause for optimism. Almost all operators are recording growth. Business is running smoothly. For a detailed analyses of the tour operator market. Read more here.

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© Ministry of Tourism and Environment of Albania

Albania's enchanting nature

The Official Host Country of ITB Berlin 2025 is a rising destination for outdoor enthusiasts, offering diverse landscapes perfect for hiking, rafting, paragliding, and birdwatching.
Read more here.

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Do you have any questions?

We have the answers!

We are happy to support you in making your ITB Berlin experience a great success!
If you have any questions, please feel free to contact our team at: itb@messe-berlin.de

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