You may be a f***ing tough guy, but I’m a crazy guy. The difference is crazy guys don’t give up.
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Sam Cooke is one of greatest singers who ever lived. He sought to create honestly, change the business and fight racism. He died too young, tragically and mysteriously. Watch "Remastered: The Two Killings of Sam Cooke"
(Netflix)
Tuesday - February 12, 2019 Tue - 02/12/19
rantnrave:// It’s been quite a while since I’ve published. I missed you and writing. Gonna give this another shot. Needed more time off and was fortunate enough to be able to take it. Spent a lot of time improving my personal life (something I never tended to), watching OTT services (hundreds of hours), and working on my head and body. I’m excited to be back, albeit slowly… Last summer I was catching up with my friend ANNE SWEENEY. She’s on the board of the legendary MAYO CLINIC. Given some of my negative experiences in healthcare (my debacle of a heart surgery 3 years ago) I was very intrigued about the way Mayo does it. Not just their leading expertise in so many areas but the doctor-patient relationship. And I tend to geek on on histories and heritages. I spent last week in 15 below weather in ROCHESTER, MN, the home of the Mayo. About 150,000 population, with almost a third connected to Mayo in some way. I was blown away. I had 9 appointments in 3 days. Covering all sorts of areas like cardiology, nutrition, integrative medicine and health, endocrinology, ophthalmology, otorhinolaryngology, dermatology, and psychiatry. As a new patient, I had a handler to show me around. This is literally a city. All connected by close to 5 miles of subways and skyways. In freezing weather, I never stepped outside. I wore shorts to every appointment. This is how healthcare should work. A team of doctors covering all these different areas. They were quarterbacked by a lead physician. The doctors actually conferred with one another. They looked me in the eye. They explained everything in detail. They answered my questions. They never rushed. Only one doctor ran late by 30 minutes and their office already alerted the next appointment I had without me asking. All as eager as could be with no sense of being annoyed by a curious and concerned patient. On arrival, I was asked to install an app on my iPhone. This connected me digitally to every doctor. Every appointment. A library of content on every area of health you could think of. The first day I gave blood. Within 75 minutes I received an iOS alert. Every single lab result was in the app with detailed numbers on healthy ranges and where I was deficient or over. Before every appointment, you check in at the specific specialization desk. They hand you a tablet with questions related to that area. Takes 5 mins tops. That’s now in the system. No paper. The only question they ask you at every appointment that’s the same? Your name and date of birth. When the heart doctor wanted another lab on a specific protein, the lead physician just called the lab, where they still had samples and they ran it within the hour. No going back. Results posted in the app within hours. On the last day, I spoke with the lead doctor to go over every written evaluation from every doctor (also all in the app) to go over a game plan and next steps. It was a lot to take in. I let it set it on the plane. Sent a couple of questions to doctors in the app as I had them and had responses within the day. Make no mistake. This is a business. But they do it right. With you as the center. When I saw the operations management, the layout of the floors for maximum efficiency, the app, the way the doctors dealt with me. All I could think of was this is how you do it. I thought of AMAZON. It just worked. I don’t know how replicable this is, but they put to shame most hospitals in most cities. I’m fortunate. I don’t know what it will cost me. They took insurance. But in a world where the most important thing is health, I wish everyone could have access to this kind of care. Making it work for the rich is the easy part. Making it work for everybody else is why we're practically in a civil war. I want everyone to have it. I want to go back every year. Flying to MINNESOTA in FEBRUARY and then a 90-minute drive to ROCHESTER is a small price to pay to be taken care of by people who know what they’re doing and care. Healthcare needs to be simplified. Understanding patients and great use of technology can do that. I have a plan now and taking care of myself will be easier… Much has been said about FORTNITE’s revenue, users, business model, origin and availability. But these narratives are overhyped. What matters is what these, plus EPIC GAMES, are collectively in the process of building. MATT BALL takes a look in REDEF ORIGINAL: "Fortnite Is the Future, but Probably Not for the Reasons You Think"... Friends doing well: JEFFREY HIRSCH takes the lead at STARZ, one of the few television channels on the come up. Recent hits like OUTLANDER and POWER buoying them. He’s a good choice. He understands the future. They’re doing very well in OTT-only subs. His team is leading the transition of a traditional media company into a modern digital media company expanding around the globe. Successfully built latin, female, and black audiences. Owner LIONSGATE needs to give them more ammunition to help keep the momentum. That means programming dollars. That means he needs to hire a killer programmer. Originals get subs. He gets the importance of creative culture. He understands DTC KPIs and triggers (not something many in traditional media do). He’s worked in massive organizations where customer service and technology were lacking and needed improvement (TIME WARNER CABLE). Yes, he’s a friend. But a smart friend. One more thing. Not trying to be ageist (I guess I am here), but it’s time media companies have younger management. Executives that have half their career in the internet age. Sometimes when you’re older (and jaded) and you have a private theater and an IT department setting up your phone, you can be a bit out of touch… Coming this week from me: QUIBI, SUNDANCE picks, HULU, OTT battles, media & tech mergers, and more... Happy Birthday to BEN SHERWOOD, JANA MESSERSCHMIDT, ALEXA HIRSCHFELD, and BEN PARR.
- Jason Hirschhorn, curator
louis v
REDEF
MUST READ: Fortnite Is the Future, but Probably Not for the Reasons You Think
by Matthew Ball
Much has been said about Fortnite’s revenue, users, business model, origin and availability. But these narratives are overhyped. What matters is what these, plus Epic Games, are collectively in the process of building.
TED Talks
RETRO WATCH: Color blind or color brave?
by Mellody Hobson
The subject of race can be very touchy. As finance executive Mellody Hobson says, it's a "conversational third rail." But, she says, that's exactly why we need to start talking about it. In this engaging, persuasive talk, Hobson makes the case that speaking openly about race - and particularly about diversity in hiring -- makes for better businesses and a better society.
recode
Full Q&A: 'Zucked' author Roger McNamee on Recode Decode
by Kara Swisher and Roger McNamee
McNamee was an adviser to Facebook CEO Mark Zuckerberg and helped recruit Facebook COO Sheryl Sandberg, but now he’s speaking out against the social giant.
EW
An oral history of John Hughes' 'Some Kind of Wonderful'
by Maureen Lee Lenker
Every day until Valentine’s Day, Entertainment Weekly is celebrating our special romantic comedy-themed Untold Stories issue. Check out all of our behind-the-scenes tidbits,…
Upfront Ventures
Congressman Adam Schiff Interview with Jessica Yellin
by Jessica Yellin and Adam Schiff
Congressman Adam Schiff (D-CA 28th District) sits down to discuss his role as Chair of the House Intelligence Committee, the Russia investigation, and several other issues that have a restored focus with the recently sworn in Democrat majority House.
Rolling Stone
A Storm Is Coming to the Global Music Industry — and More than $100 Billion Is at Stake
by Tim Ingham
Up to half of Universal Music Group is for sale - and all indications are it’s going to bank an astronomical sum of money. This could spell amazing news for the other two big labels.
New Republic
The Russian Spy Who Wasn't
by James Bamford
How the U.S. found the perfect scapegoat for interference in the 2016 election.
Continuations
World After Capital: Getting Over Privacy (Cont'd)
by Albert Wenger
So why do I keep asserting the impossibility of assuring privacy? Don’t we have encryption? Encryption is great for securing information in transit and at rest, but there are problems that encryption doesn’t and can’t solve.
Wired
Journalism Isn't Dying. It's Returning to Its Roots
by Antonio García Martínez
The future of journalism is more partisan and supported by more diverse revenue streams-in other words, like the journalism of 200 years ago.
Esquire
RETRO READ: Don't Mess With Roy Cohn
by Ken Auletta
A legal executioner, he's the toughest, meanest, vilest, and one of the most brilliant lawyers in America
goyard
ESPN
Inside The Boardroom: How Kevin Durant made himself into a mogul
by Ramona Shelburne
No matter where he spends the rest of his career, Kevin Durant is determined to set himself up for success for the rest of his life.
Wired UK
'They're more attractive than real boyfriends.' Inside the weird world of Chinese romance video games
by Lu-Hai Liang
In China, love and romance designed by women for women could be the next video game trend.
Fast Company
Can plant-based burger startups reframe the masculinity of meat?
by Rina Raphael
Meat substitute manufacturers such as Beyond Meat and Impossible Foods are grappling with intense social conditioning as they relay to consumers that protein doesn’t need to come from a cow.
Wrongful Conviction
Wrongful Conviction Season 8, Episode 2: John Grisham & Jason Flom Join Forces to Advocate for Criminal Justice Reform
by Jason Flom and John Grisham
In this special edition of Wrongful Conviction, Jason Flom is joined by John Grisham to discuss his work with the Innocence Project, his commitment to criminal justice reform, and his Netflix series, The Innocent Man, the documentary adaptation of his only nonfiction book about two murders in Ada, Oklahoma.
Noisey
The Spectacular Failure of the World's Only Hard Rock Theme Park
by Will Caiger-Smith
Hard Rock Park boasted rides themed around Led Zeppelin songs and acid trips, but it closed after just five months, amid the 2008 financial crisis. Ten years later, we visited the abandoned site to find out how it went off the rails.
Los Angeles Times
Meth and murder: A new kind of drug war has made Tijuana one of the deadliest cities on Earth
by Kate Linthicum
The bloodshed, fueled by cristal -- methamphetamine -- is fundamentally different from previous iterations of violence in Tijuana.
Business Insider
Amazon and Hulu's algorithms are recommending conspiracy theory films, and the consequences could be more serious than you might think
by Benjamin Goggin
"There is a sinister and secret group of people who roam the globe," an omniscient narrator says. "They control everything from banks to the media. They own the world." That claim invoking the New World Order conspiracy theorycomes from a film called "A Conspiracy To Rule: The Illuminati," available for streaming on Hulu and Amazon Prime Video.
CNET
Inside an indie: Making a film from scratch without a Hollywood budget
by Andrew Gebhart
"Go to the networking event. Show up." A look at what it's like to make a movie without the resources of a big studio.
VentureBeat
Zynga’s turnaround: How once-beleaguered game company plans for 2019 growth
by Dean Takahashi
Zynga went public in 2011, and it grew quickly on the strength of social games like FarmVille. But it hit the skids in 2013, and it began going downhill. Frank Gibeau, a former Electronic Arts executive, joined as CEO in 2016, taking over from Mark Pincus, the original CEO, who replaced his own replacement, Don Mattrick, who was Gibeau's former colleague from EA.
Wired
Jeff Bezos Aside, Sextortion Is Way Underreported
by Emily Dreyfuss
The Amazon CEO alleges he was the victim of sextortion. He’s not the only one.
The Next Web
Calling people 'users' is unethical and outdated
by Adam Lefton
I've worked in UX for the better part of a decade. From now on, I plan to remove the word "user" and any associated terms-like "UX" and "user experience"-from my vocabulary. It'll take time. I'll start by trying to avoid using them in conversations at work. I'll erase them from my LinkedIn profile.
MUSIC OF THE DAY
YouTube
"713"
The Carters
“REDEF is dedicated to my mother, who nurtured and encouraged my interest in everything and slightly regrets the day she taught me to always ask ‘why?’”
@JasonHirschhorn


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