By the Numbers: These are the media personalities that Fortune 500 CEOs follow most

And what you can learn from it.

PR lessons from falsehoods about immigrants in Springfield, Ohio

Social media has made the spread of misinformation more prominent than ever.

The Scoop: Hearst-OpenAI deal highlights changing news ecosystem

Also: White House creates Reddit account; Meow Mix 12-hour jingle loop taps into brand’s legacy.

How AI helped a research pro with no coding experience build a software tool

Reputation Leaders created a tool for categorizing open-ended survey responses -- with no coding experience at all.

  Member Content

Tips for using AI for video, photo generation in PR

Start small.

New social media features and updates to know this week

Big updates from Facebook and YouTube Shorts.

The Scoop: Harris, Trump interview choices showcase new media landscape

Plus: An interview with the team behind Nutter Butter’s ‘fever dream’; Buttigieg and Musk show the value of picking up the phone.

Finding PR inspo in your personal life

Blend your personal and professional life to benefit both.

6 ways communicators can influence the AI budgeting process

Your team will be using AI. Here’s how to take some control.

How I Got Here: Ashli Bobo of Infiniti on the power of cross-mentorship for professional growth

Ashli Bobo shares her favorite tool.

The Friday Reporter: Traci Scott