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Meet the 12 Most Successful Media Agency Execs in Southern California They're Adweek's inaugural L.A. Media Stars By T.L. Stanley Some things in Los Angeles always remain: palm trees, the Santa Ana winds, convertibles, In-N-Out Burger. But the country's second-largest media market has also witnessed its share of change, much of it ... Read more » |
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Shell's Music Video About Sustainable Energy Is Catchy as Hell. But Will Anyone Believe It? Weighing the oil company's intentions against its actions By Angela Natividad When you've been around 126 years or so, it's tough changing people's perceptions of who you are and what you stand for. But the easiest way of hacking into somebody's head is, well, finding the right ... Read more » |
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Negative Chatter About Samsung Shot Up After the Galaxy Note 7 Debacle Social data shows 186 percent jump By Lauren Johnson Samsung has a brand emergency on its hands. After weeks of reports that its flagship Galaxy Note 7 phones were catching on fire from overheated batteries, the brand ceased production of the phone Sunday. Read more » |
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ADT Reassures Boy Who's Terrified of Ghosts That His Home Is Safe in This Cute Ad With real audio of his mom's call to the security firm By Gabriel Beltrone ADT alarm systems don't just protect you against burglars. They protects you against ghosts. Read more » |
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The ANA's New Alliance Wants to Provide the Blueprint for Multicultural Marketing Leaders from various communities will head the group By Katie Richards As the advertising industry continues to find ways to improve upon it's diversity problem and clients continue to demand more diverse agencies and work, the Association of National Advertisers announced today the ... Read more » |
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John Cena Is Not an Elephant, but Now He's Playing One on TV for Wonderful Pistachios Voices 'Ernie' in new campaign By David Gianatasio Hey, that elephant sounds awfully familiar! Read more » |
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These West Coast Agencies Are Fearlessly Embracing Change as Advertising Evolves L.A.'s the perfect place to do it By Patrick Coffee New York has long served as the heart of the media and advertising industries. Los Angeles, by contrast, pumps out a steady flow of popular culture and has its own agency scene to match. This global headquarters for ... Read more » |
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