Plus, previewing the virtual NewFronts ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
Not coming through? Click here to view in browser
 
 
 
 
First Things First
 
June 22, 2020
By Jameson Fleming
 
 
Adweek Pride Stars Celebrates 15 LGBTQ Leaders in Sports, Media, Marketing and Culture
 

Adweek spotlights talent from across the industry, from geographical to those who champion diversity, and now the first class of Pride Stars. This celebration features A-list celebrities and NFL coaches, brand-inclusion officers, company founders and more. Here's a small taste of who made the list:

  • Actor Bowen Yang, who became Saturday Night Live’s first “gaysian” cast member in September 2019.
  • Yvette Miley, svp, MSNBC and NBC News, who in addition to managing talent, Miley oversees weekend, overnight, breaking news and special-events programming on MSNBC and NBC’s Early Today broadcasts. 
  • Shelly McNamara, chief diversity and inclusion officer, P&G, who expanded the footprint of the company’s LGBTQ+ employee network, which now has more than 5,000 members in 43 countries.

Meet them: See the full list of Pride Stars.

Opinion | How the LGBTQ Community Is Supporting One Another Virtually This Pride Month

Rigel Cable, director of analytics and SEO at Astound Commerce, explained in this week's issue of Adweek magazine what the LGBTQ community is doing to feel more connected. In the piece, Cable makes it clear that it's critically important for brands to find new ways to support Pride, as the usual in-person avenues don't exist in 2020.

 Related: P&G’s New Spot Zeroes In on Navigating Anti-LGBTQ Bias

Every day LGBTQ people make a decision about whether to conceal part of themselves when meeting someone new. That moment of hesitation is the inspiration for P&G's new spot, which demonstrates that struggle. Watch it here.

 
 
 
 
 
Ahead of Postponed NewFronts, Industry Leaders Talk Virtual Format, Adapting to Covid-19

Each year, Adweek hosts a roundtable of some the brightest minds in media ahead of the NewFronts. This year, that meant a virtual talk ahead of the delayed event where the executives spoke about a range of topics, including a preview of the virtual format, how OTT exploded and whether a live event is necessary next year. This year's panel features the IAB's David Cohen, Hulu's Jim Keller, Condé Nast's Pamela Drucker Mann and more.

One key takeaway? As consumers rapidly shift their viewing to streaming services, brands need to rethink their media mix strategy. Read the whole roundtable conversation here.

More from the magazine: As Publishers Field Controversies, Advertisers Reevaluate Spending Opportunities

A number of publications have been in the news because they are undergoing controversy. Ranging from Bon Appétit's editor in chief resigning after accusations of unfair working conditions to The New York Times' opinion editor James Bennet stepping down over backlash to an op-ed from Senator Tom Cotton, these events lead advertisers to think twice about where to spend their money.

Get the insights and intelligence you need to succeed with an Adweek Pro Subscription, providing access to insider reporting, exclusive events and more.

 
 
 
Infographic: What Images People Are Searching for During Quarantine

Getty Images gave us a look into what terms users were actively searching for through April. Not surprisingly, many of the terms are ones that became closely associated with life during the pandemic: social distancing, virtual events and baking bread. Even staycation makes an appearance on Getty Images' list.

See it: The infographic shows just how much searches for various topics increased during quarantine.

Best of the Rest: Today's Top News and Insights

 
 
 
 
 
 
 
 
 
 
 
 
 
Twitter Launches Ads About Racial Inequality in Cities That Have Been Hubs of Protest
 

Since late May, more than 340 million tweets have been posted about Black Lives Matter. See the ads created from these tweets.

 
 
 
 
 
 
 
 
Promoted Content by ENGINE
Why This Agency CEO Isn't Rushing Back to the Office
 
Why This Agency CEO Isn't Rushing Back to the Office
 
 
 
 
 
 
 
Adweek Promos and Events
Start Your Application Today
 

Give your employees something to celebrate and gain industry recognition for your success over the past three years (2017-2019) – join Adweek’s Fastest Growing Agencies.

 
 
 
 
 
 
 
 
Trump Tweets Fake CNN Clip of 'Racist Baby,' Twitter Labels It 'Manipulated Media'
 

The president keeps breaking rules on his favorite social media platform.

 
 
 
 
 
Pandora Gives Podcast Hosts More Data on Where and How Long People Listen
 

Move makes the streaming service more competitive with Apple and Spotify.

 
 
 
 
 
Inside the Multiagency Effort to Pull Off a Tulsa Juneteenth Rally in Just 4 Days
 

Jasmine Teer worked with agency and community partners, bringing speakers like Kamala Harris and Alfre Woodard on board.

 
 
 
 
 
The Country's Run on Toilet Paper Is Officially Over
 

For the first time since the Covid-19 outbreak, sales dipped lower than they were last year.

 
 
 
 
 
BBC iPlayer Celebrates Killing Eve With Assassin-Approved Breakfast Boxes
 

Influencer kits for Season 3 offer branded goodies and a letter from Villanelle.

 
 
 
 
 
This Tulsa Newspaper Ad Is Also a Protest Sign
 

Courageous Conversation took out a full-page ad in the city's 100-year-old Black publication.

 
 
 
 
 
 
Featured Jobs
The Brandon Agency
Charleston, South Carolina
 
Jam3
Los Angeles , California
 
Via New Media Inc.
New York City, New York
 
Sabii Digital
Jersey City, New Jersey
 
The Brandon Agency
Charlotte, North Carolina
 
 
 
 
 
 
 
 
fb tw in insta
 
 
 
You’re subscribed to Adweek’s First Things First as newsletter@newslettercollector.com


© 2020 Adweek, LLC • 261 Madison Avenue • 8th Floor • New York, NY 10016
UnsubscribeUpdate PreferencesSubscribe
Terms of ServicePrivacy PolicyForward to a Friend
 
AdChoicesLearn more about AdChoices for LiveIntent
 
 
Link