Hi John, Happy Friday!
How're your board members doing when it comes to spreading the word? Would you say they are solid personal advocates for the cause?
Your board members might be passionate and enthusiastic. But often they don't know what to say when they have the chance.
So today, let's tackle the whole issue of messaging for board members. This is the first step in training them to engage in fundraising.
Board members all want to know how to talk about their favorite organization. This is where we start in our Fired-Up Fundraising Board Workshops, and our Capital Campaign Bootcamp for Boards. And it's a home run with board members. They enjoy this training.
Board members need real sentences and phrases. They need facts and factoids, so they can say to their friends, "Did you know that . . . "
We think arming YOUR board members with interesting stuff to talk about is one of the most important things you can do!
So take a quick look at today's post to see how YOU can help your board members spread the word and drum up new friends and supporters.
Give Board Members Something to Say: Help them Become Personal Advocates for Your Cause
AND add this as a huge discussion point at your next board meeting!
Dedicated to your fabulous, fired-up board,
Gail
