What’s going on here? Despite Telegram’s expertise in encrypted data, self-destructing messages, and secret chats, the messaging app looked determined to make its business public. What does this mean? Telegram has become one of the biggest social media apps in the world: the WhatsApp-esque messaging platform now boasts 900 million monthly users, up from 500 million three years ago. With that many eyeballs passing over the in-app adverts, and with a few text addicts making room in their budgets for the premium subscription, Telegram has been pulling in hundreds of millions of dollars in revenue and claims to be within touching distance of its first profit. Big-name tech funds have already tried to pay up to $30 million for the firm, but so far, Telegram has stayed locked into the prospect of listing on the stock market. Why should I care? Zooming out: Telegram needs attention. Companies only get one chance at going public – that’s why they call it an initial public offering (IPO)... probably. They want to be in the best shape of their lives when they take the step, making it impossible for investors to ignore them. Telegram’s toning up by making advertising agencies fork out between $1 million and $11 million for space, while prepping automated services for smaller-budget advertisers. Word on the street – or in this case, the messaging platform – is that Telegram might make like Reddit, giving dedicated users dibs on shares before the fat cats pile in. The bigger picture: No one cares about privacy anymore. The ever-present threat of a recession and stock-denting interest rates have encouraged businesses to stay sheltered, making last year the worst one for IPOs since 2019. But now that the economy is toughening up, a whole host of companies are preparing for their debut: Shein, Stripe, Reddit, Klarna, and Skims, to name a few. If their premieres pay off, more private companies will be tempted toward the limelight. |