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| Top Stories |  | | Ivy Liu |
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| | | | | The July announcement of a ‘strategic collaboration’ with Criteo appears a precursor to a full migration and quiet shutdown of PromoteIQ. | | |
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howdy! | | | | | As Advertising week kicks off, the conference hits a milestone year with the 2024 edition — it’s the 20th anniversary of Advertising Week. | | |
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| | | | | Join this webinar on October 22 at 1 p.m. ET to learn how AI work management and productivity tools connect departments, streamline workflows and increase sales. | | |
howdy! | | | | | First off is an effort by Omnicom Media Group to help establish clarity and perhaps even standards in the ad auction process, which the network estimates at around $600 billion in global spend. | | |
| | | | | For enterprise and mid-market companies, proving ROI is essential. This benchmark report provides industry-specific insights crucial to maximizing returns. | | |
howdy! | | | | | At the Digiday Publishing Summit, publishers discussed the challenges they face, from traditional platforms like Facebook and Reddit as well as those posed by new AI platforms. | | |
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| | | | | Users are more likely to interact with content that feels natural and valuable, leading to increased time-on-site and higher engagement levels. | | |
howdy! | | | | | In a world where marketers are often pressured to prioritize metrics, algorithms and immediate ROI, marketing veteran Todd Kaplan seems to always bet on the brand. | | |
howdy! | | | | | Stagwell’s Code and Theory Network is 50% design and 50% engineering, helping to transform business operations for clients including Qualcomm, T Rowe Price and others. | | |
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