The research shows consumers clamor for product explainer videos. Also, you don’t need fancy equipment; use your smartphone—but keep things concise, for explainers and internal comms.
As the Democratic Party heads into a blockbuster day of primaries, one PR truth has been at the root of the top candidates’ success: long-term relationships carry a lot of weight.
What are the ways you can distinguish yourself as a communicator and PR professional to get promotions and leadership roles? Carrie Jones of JPA Health points to the basics.
From chatbots to live video, technology can help you engage with a broader audience. Don’t forget the personal touch, though; today’s consumer demands it.
The risk that comes with panic and misinformation is a problem for health care communicators and PR pros as corporate and government interests battle the burgeoning crisis.
