Marketing Week’s Festival of Marketing will bring together some of the brightest and most innovative minds in marketing and beyond and is set to be an unmissable day packed with inspiration and information that will help to boost your brand, business and career.
From future-proofing stand-out brands to maximising your marketing impact on a limited budget, The Agenda at a Glance showcases just some of the hyper-relevant content to inspire with the latest insight, spark discussion and empower you to drive meaningful change.
Passes are selling fast, download the delegate pack for more information and secure your place today!
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HOW M&S IS BUILDING ON THE STRENGTH OF ITS BRAND
Join the conversation to understand how M&S is using insight to stay relevant, how it's leveraging its distinctive assets to communicate value and how they maintain brand health across categories.
Speakers:
Sharry Crammond: MD, M&S
Anna Braithwaite: MD, M&S
Russell Parsons: Editor-in-Chief, Marketing Week & Festival of Marketing |
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| IS THE MARKETING FUNNEL FIT FOR PURPOSE?
This panel will examine the buying journey and determine whether the marketing funnel is actually effective across all channels. Discover new approaches you can take to accommodate buyer behaviour and adapt your marketing funnels so they are fit for purpose and will drive growth.
Speakers:
Kate Owen: Senior Director, PwC
Anouschka Elliott: MD and Global Head of Marketing,
Goldman Sachs Asset Management
Tom Roach: VP Brand Strategy, Jellyfish |
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HOW A COMPANY SPLIT CREATED THE IMPETUS TO REINVENT, BUILD AND FUTURE-PROOF TWO STAND-OUT BRANDS FOR THE GLOBAL STAGE
Hear from leaders of corporate separation projects and learn how to retain a rich heritage while building stand-out brands for future growth and success.
Speakers:
Margaret Molloy: Global CMO, Siegal+Gale
Martha Kavanagh: Director of Corporate Affairs, Glanbia
Nicola O’Connell: Head of Consumer Development, Tirlán |
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| Katherine Bailey
Director, Marketing & Activation, Brand, Marketing & Communications
EY |
| Tom Roach
VP Brand Strategy
Jellyfish |
| Vi Ngyuen
Brand and Marketing Associate
Hutch Games Ltd |
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PASSES SELLING FAST!
ACT NOW TO SECURE YOUR PLACE |
