Also: FTC sues Match.com over deceptive marketing, Norwegian Cruise Line ditches plastic bottles, Marshall’s (finally!) opens an online store, and more.
Also: FTC sues Match.com over deceptive marketing, Norwegian Cruise Line ditches plastic bottles, Marshall’s (finally!) opens an online store, and more.
This Sunday, National Coffee Day will be recognized in the U.S., and you could work for the titan of coffee chains if you land this week’s featured position.
PR practitioners have demanding jobs and jam-packed schedules, which can lead to burnout and overwork. Here’s how one pro has preserved her work/life balance.
The old ways of evaluating processes and protocols simply fall short in this ever-changing industry. Consider these three approaches to keep pace with evolving messaging demands.
Also: Juul seeks fresh start with new CEO, Fiat Chrysler mum on emissions scandal, Comscore takes hit over SEC settlement, and PR pros sound off about the press release.
Incorporating diversity and inclusion into your messaging shouldn’t be an afterthought. To go beyond the perfunctory, consider these approaches to gaining a fresh perspective.
Hard work is fine, and good fortune is fleeting—if it shows up at all. Instead, follow this advice for cultivating relationships and delivering on what your colleagues and clients need and want.
PR pros haven’t become quite as sophisticated as their marketing counterparts in mapping out user journeys and identifying target audience members. Here are the essentials.
Submit your impressive communications campaigns, projects and events from the past year. We want to recognize the innovators of PR, marketing and communications.