The Washington Post’s Ben Golliver joins Hacker Noon CEO David Smooke to discuss the process of writing his new book, “Bubbleball: Inside the NBA’s Fight to Save a Season,” and the pandemic’s impact on the NBA’s revenue. With no/few fans in the stands and the decline in the number of games from the pandemic, the National Basketball Association is expected to loss about $4 billion dollars in 2021. In addition to discussing his bubble writing and publishing process, we talk about the NBA’s options to stimulate revenue, such as expansion fees for new franchises and how to make substantial investments into the NBA’s digital experience.
