With the NFL slowed by nagging controversies and sagging TV ratings, and Major League Baseball's storied days as America's pastime long passed, the NBA continues to step up its game and drive strongly into our collective cultural consciousness. Fittingly, the pro basketball league's latest ads, launched ahead of next month's regular season, showcase confidence and...
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Morning Digest
September 20, 2017
What marketers need to know today
Translation defines the league's role in people's lives
By David Gianatasio
With the NFL slowed by nagging controversies and sagging TV ratings, and Major League Baseball's storied days as America's pastime long passed, the NBA continues to step up its game and drive strongly into our collective cultural consciousness. Fittingly, the pro basketball league's latest ads, launched ahead of next month's regular season, showcase confidence and...
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Broad City creator is helping push transatlantic perk
By Robert Klara
Promoted Content by Adobe
Joe Alexander picks his favorite ads of all time
By Katie Richards
Automatic content recognition allows marketers to personalize ads
By Sami Main
Founded namesake agency in 1971
By Erik Oster
Burrell Communications Group founder Tom Burrell, who has been breaking barriers his entire career, has added yet another one to the list. The One Club inducted Burrell into its Creative Hall of Fame, making him the first African-American to receive the honor, which dates back to Leo Burnett's inaugural induction in 1961. Burrell was inducted...
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