Neiman Marcus Reaches Lender Agreement; Plus LEGO And Snap's AR-Only Shopping Spot; And Foot Locker Outruns Wall Street Predictions | | | | | | | | | | | | | LEGO Wear, AR And Powering Sales With An Empty Pop-Up | | While simplicity and streamlining have become important in physical retail offerings, a pop-up shop devoid of anything but a Snap code and white walls is still something of a jarring sight. But LEGO Wear licensee Kabooki built pretty much exactly that for its most recent pop-up — with the snap code being the entry point to an AR boutique tailored to LEGO lovers. It was a way to target, Kabookie CMO Birgitte Holgaard Langer tells PYMNTS, adult Lego fans who are futuristic and nostalgic at the same time. | | |
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| | | eCommerce Travel Platforms |
| | | | | Reimagining Hotel Booking Experiences Via Curated Mobile Apps | | eCommerce travel platforms vying to become one-stop shops for content-led hotel discovery and bookings via mobile are connecting tech-savvy consumers to a curated selection of hotels. Porter & Sail CEO and Co-founder Caitlin Zaino von During explains how the service selects properties for its platform — and how it breaks reservations into about three screens in the mobile age. Read More... | |
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| Payments And The Platform Economy |
| | | | | How Digital Platforms Innovate For Adventurers In The Airbnb Age | | Digital marketplaces serve as common ground for people around the world to connect — and to share homes as well as cars. These platforms have to offer end-to-end services to stay relevant, according to PYMNTS’ latest Payments And The Platform Economy Playbook, as they also handle secure payments and recommend services along the digital booking process. Find out how these platforms provide value-added offerings to global adventurers. Read More... | |
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| | | | | | Consumers Crave Convenience, But Focus On Safety | | Consumers are worried about digital safety, and for good reason — it is constantly under attack. But consumers don’t necessarily want to be inconvenienced in order to stay safe — a challenge for the tech providers that serve them. Read More... | |
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