WPP and Publicis Groupe are the big winners in food conglomerate Nestl?'s review of creative agency work on assorted brands in its Nestl? USA portfolio. IPG also reportedly expanded its relationship with the company. Multiple parties with direct knowledge of the matter told Adweek that Grey, J. Walter Thompson, Casanova//McCann and Publicis each scored new...
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Breaking News
July 12, 2018
IPG also wins as food giant cuts budget
By Patrick Coffee
WPP and Publicis Groupe are the big winners in food conglomerate Nestl?'s review of creative agency work on assorted brands in its Nestl? USA portfolio. IPG also reportedly expanded its relationship with the company. Multiple parties with direct knowledge of the matter told Adweek that Grey, J. Walter Thompson, Casanova//McCann and Publicis each scored new...
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