Netflix has been making viewers do a double-take with its Santa Clarita Diet ads since the Golden Globe Awards, when Drew Barrymore's cannibalistic take on weight-loss commercials was a disturbing standout among the TV commercials on that night's broadcast. The digital and out-of-home ads have been fun, too, featuring various body parts dressed up as...
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AdFreak Daily Roundup
February 23, 2017
Today's highs and lows of creativity
Severed fingers billboard is pulled in Germany
By Tim Nudd
Netflix has been making viewers do a double-take with its Santa Clarita Diet ads since the Golden Globe Awards, when Drew Barrymore's cannibalistic take on weight-loss commercials was a disturbing standout among the TV commercials on that night's broadcast. The digital and out-of-home ads have been fun, too, featuring various body parts dressed up as...
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Stripped-down brand campaign includes Oscars spot
By Tim Nudd
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Just get in the photo
By Angela Natividad
Max Karlsson uses @sweden for a political protest
By Patrick Coffee
Director works with GSD&M on new spot
By Angela Natividad
Are you down to pee with LGBT? As the Trump administration rescinds federal protections allowing transgender students to use bathrooms corresponding with their gender identity, the issue is likely to be decided on the state and local level--including in Texas, where GSD&M and Hollywood filmmaker Richard Linklater have banded together to give you "Taking a...
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Out-of-home work also strikes out of the blue
By Gabriel Beltrone
Heart disease can strike and kill at any time. So, the British Heart Foundation is trying to hit viewers with its macabre message when they're not expecting it. A new campaign from MullenLowe puts long-form copy on coffee cups, as well as more traditional but mundane media like bus and subway posters--drawing the audience in...
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Shit yeah, JWT!
By David Gianatasio
Curses! Canadian winters are so bitterly cold and snowy! What the hell can frost-fatigued, wind-weary, drift-dodging Canucks do to get some relief? Well, damn! Now, they can check out the "Winter Swear Jar" from Hotels.com. The social media push from J. Walter Thompson Canada helps turn people's profane tweets about icy, inclement weather into money...
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A practical yet peppy holographic pal
By Angela Natividad
The latest innovation in Barbie might please geeky parents just as much as kids. Last weekend at the New York Toy Fair, Mattel unveiled Hello Barbie Hologram, a more lively--if less tactile--version of 2015's Hello Barbie doll. Like an Amazon Echo that smiles, holo Barbie hangs out in her box and cheerfully answers questions ......
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Meet Canal+'s papal artificial intelligence
By Angela Natividad
Fans of The Young Pope already know that Pope Pius XIII, played by Jude Law, isn't cut from the same cloth as his predecessors. He's seductive. He smokes. And he might troll you on Twitter. To draw more audiences to the less-than-pious new series about Pius, French network Canal+ launched "AiMEN." Short for "Papal Artificial...
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Personalization comes to the little toy bricks
By Gabriel Beltrone
If you've always dreamed of creating a self-portrait out of Lego bricks, rejoice! A nifty machine at the toy maker's London store can finally set you on that path. Just head over to Leicester Square and climb into the "Mosaic Maker," a cross between an instant photo booth and a Lego vending machine. For the...
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