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 | Adfreak | September 20, 2017 | | Today's highs and lows of creativity |
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| Even its legal warnings are creative By Tim Nudd Netflix seemingly can do no wrong when it comes to its marketing. Even its cease-and-desist letters are creative enough to get glowing reviews. Evidence for this comes from Chicago, where an unauthorized Stranger Things bar recently opened and has since become quite popular. Naturally, Netflix wasn't OK with this. But instead of firing off a... Read more » |
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| Adam J. Kurtz explains Things Are What You Make of Them By Tim Nudd |
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| Promoted Content by IBM Watson Analytics for Social Media | | Uncovering insights to create a competitive advantage |
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| The perfect way to say they're 'Open late' By Tim Nudd |
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| WFMU's crowdsourcing idea predictably goes awry By Patrick Coffee |
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| Take your sport with a side of sci-fi By Angela Natividad Not all of us get the fuss over soccer. Thankfully, there's Heineken. In the beer brand's self-bestowed role as great democratizer, and with help from Publicis Italy, a new series of Fredrik Bond-directed ads for its #SharetheDrama campaign interprets the stakes of the game by using cinematic tropes that non-sportspeople perhaps understand better. First up,... Read more » |
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