Business case, Business Plan. Can you explain the difference?
The Business Plan outlines tactics for reaching objectives in the Business Strategy.

Businesspeople ask

Business Case, Business Plan. What's the  difference?

It's a question that surprisingly few people in business are ready to answer. It's a question you may have to answer many times for your colleagues. And, it's a question that many participants bring to our business case seminars.

People often use the terms interchangeably or ask for one of them when they mean the other.  Why?

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