Why did the business case fail? It may predict excellent results yet still fail to "make the case." You may ask: Why did the Business Case Fail? 

Two Kinds of Business Case Failure

Why did the business case fail?Business case results include cash flow projections and practical guidance for managing actions and investments.

In our business case seminars we see project managers, IT directors, sales people, and others who have just had a painful experience: Their business case analysis failed.

Some of them predicted great cash flow, high ROI, and short payback, but still got a thumbs down from top leaders.

Others went through a different kind of failure. They got "thumbs up" from decision makers, but then suffered when actual business results turned out to be quite different from predictions.

What went wrong? What was missing? Why did the business case fail? Read more of this post