Learn how and why you need to differentiate your first-party data -

Hi John,

Today’s consumers expect brands to recognize them and anticipate their needs, all while respecting their privacy. Organizations that don’t invest in the right data, insights, and technology will quickly fall behind.

eMarketer has curated this roundup of insights, articles, and interviews to offer a closer look at how the marketing data landscape is rapidly changing, and what trends, strategies, and opportunities lie ahead for marketers.

Download a complimentary copy of our Roundup, “The Evolution of Marketing Data.”

This eMarketer Roundup is made possible by LiveRamp.

Sincerely,
eMarketer Editors

P.S. Please forward this email to colleagues who are interested in marketing data. Thank you!