How to use data to evaluate performance and find the best affiliate partners
Hi John, US affiliate marketing spending will hit $11.99 billion in 2025, a nearly 12% YoY increase, according to EMARKETER's forecast. Yet many brands still make affiliate decisions based on legacy relationships—not data. On June 24, join us for a Tech-Talk Webinar, “How to Invest in Affiliate Partners That Drive Value.” Our guest from PartnerCentric will share insight on how to redirect spend toward partnerships that actually drive discovery and consideration. Plus, you’ll learn how to use your internal traffic data to evaluate performance and implement incrementality measurement to make confident budget decisions. SAVE YOUR SEAT See you there, Emmy Liederman Analyst, Media Content EMARKETER Studio Presented by PartnerCentric. |
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