Nike reportedly saw a fairly major sales boost over the Labor Day holiday last week--and chances are, it has Colin Kaepernick to thank. Edison Trends, a digital commerce research firm, reported that Nike's sales went up 31 percent from Sunday, September 2, to Tuesday, September 4. Labor Day, of course, fell on Monday, September 3,...
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September 10, 2018
Brand Marketing Daily
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Despite Initial Blowback for Its Controversial Kaepernick Ad, Nike’s Sales and Stock Increase
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