WardsAuto Daily Edition
 
WardsAuto Daily

FEBRUARY 17, 2022

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How to mine the $400 billion connected car opportunity
Commercial fleets need to capture vehicle data to make better business decisions. OEMs who understand those data needs can offer fleets the vehicles they want – a $250-400 billion opportunity. Read Geotab’s white paper to learn what data fleets need and how OEMs can grow their fleet business.

Nissan Shows Off Eye-Catching Trio of Frontier Concepts

“(A truck) is like a canvas,” says Nissan lead project designer Hiren Patel. “When you buy it, you make it your own.”

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Autoline Daily 2022: Top Industry News for Feb. 17

Average Porsche Taycan Buyer in China Only 30; EU Car Sales Plummet to Lowest Ever; GM Wants to Make Tanks

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Congressional Panel Weighs Bill to Boost U.S. Chip Production

Enactment of the bill would be a major victory for the auto industry, which has actively promoted the idea of making more semiconductors in the U.S. to circumvent the shortages that have hobbled production for months.

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Toyota Claims Most-Seen Auto Ad Against Olympic Backdrop

Toyota tops the list for the week of Feb. 7 with one of its two “Start Your Impossible” campaign spots, but just barely. Toyota’s “Ice Match” bests Chevrolet’s “Taco Truck” by a mere 714,184 impressions.

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New Euro Gigafactory ‘Production Ready’ in a Year

From TU Automotive
The latest gigafactory provider is claiming its new automotive battery production plant will be up and running in less than a year.

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AutoTech Check: ’22 Toyota Tundra i-FORCE MAX

For Wards Intelligence Subscribers
Toyota applies its hybrid expertise to the Tundra, bringing a powerful new propulsion system to the fullsize truck market.

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