The 2021 Condition Specific Report is on sale now!
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NBJ
 
 

Stress is here to stay
(in the supplement aisle)



Mood and mental health supplement sales blew past the $1 billion benchmark, reaching $1.16 billion in 2020. The growth rate of 29.4% is more than eye-catching and the stars here are Ayurvedic herbs, mushrooms and other botanicals, which more than tripled in size.

The Condition Specific Report wraps analysis around this condition's sales and growth in the supplement market, along with these unique data charts:
  • Mood and Mental Health Supplement Sales and Growth, 2016-2024e
  • Top 6 Mood and Mental Health Supplement Ingredients by Market Share, 2020
  • Mood and Mental Health Supplement Growth by Ingredient, 2016-2024e
  • Mood and Mental Health Supplement Sales by Ingredient, 2016-2024e
  • Mood and Mental Health Supplement Sales, Growth and Market Share by Channel, 2018-2020


Sleep supps market will double between 2018 and 2024


Ingredient-by-ingredient momentum is strong and a renewed focus on sleep from consumers and wellness media provide excellent tailwinds. NBJ sees 13.7% as a healthy growth rate for 2021, when other supplement condition categories are set to slow after 2020’s historic surge.

Efficacy and immediacy can be powerful drivers for continuing purchases and these charts along with 152 others forecast the category through 2024:
  • Healthy Sleep vs. Total Supplement Sales and Growth, 2016-2024e
  • Healthy Sleep Supplement Sales and Growth, 2016-2024e
  • Healthy Sleep Supplement Growth by Ingredient, 2016-2024e
  • Healthy Sleep Supplement Sales by Ingredient, 2016-2024e
  • Healthy Sleep Supplement Sales, Growth and Market Share by Channel, 2018-2020
 
 
Get the Condition Specific Report
  This report dives deep into today's health conditions such as children's health, healthy aging, beauty from within, heart health, diabetes, menopause, and, for the first time, weight management - and more. It showcases which consumer concerns will continue to climb and provides action items for supplement execs, formulators, and ingredient providers.

Check out the full report including 31 company profiles and 158 charts covering 20 conditions.
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