TL;DR: A content roundup loaded with videos showing you how it's done (e.g., how Noah runs an 8-figure business, how AppSumo videos are made, and how to diversify your income)
| You've worked hard this week and deserve a break. How about relaxing with some bingeable content that won't make you feel guilty (lookin' at you: Too Hot to Handle)? Keep scrolling to check out our latest videos, blog posts, and podcasts. |
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Here Come the Viewers Ok, so you're regularly uploading videos to your YouTube channel but your following isn't growing, leaving you wondering, "Is it my content? My face?" No, your content and face are beautiful. It's your unoptimized channel that's the problem. Good thing Noah is here with tips to grow your YouTube channel. |
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How the Sausage Gets Made A couple of years ago, we started incorporating videos into our marketing (shoutout to our Head of Content, Ilona, for getting the ball rolling). And these videos have generated a ton of interest from Sumo-lings as to how they are made. So, our video wizard Brandon created this behind-the-scenes video to show you how we do it. |
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Putting Your Eggs in Different Baskets You want to make sure that you're financially stable, no matter what. So, how can you make that happen? By diversifying your income. Not sure how to do that? Check out our How to Diversify Your Income video and learn 8 practical ways to build extra income streams. |
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From Zero to 8-Figures As a business owner (or aspiring business owner), you want nothing more than to know what it takes to build a lucrative business. Lucky for you, our Chief of Tacos, Noah Kagan, has been there, done that, and has several t-shirts. Here are his top takeaways for scaling a business. |
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Can You Tell the Difference? Knowing how to quantify success is an essential part of every strategy. But if you're using key performance indicators (KPIs) and metrics synonymously, you're going to have a tough time. (We were just as shocked as you to find out they are two separate things.) To help you get on track, we're examining their differences, as well as how they can work together to help you grow your business. Read the post, here. |
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Analyze This When it comes to strategy on Instagram, an ever-changing algorithm can make it hard to stay on top of what works and what doesn’t. Thankfully, Tailwind recently used the same machine-learning employed by Netflix and Amazon to analyze 1.8 million Instagram posts. From that data, they produced benchmarks for engagement in different account niches and for Instagram as a whole. See the analysis results, here. |
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Blank Space We've all done it. Typed a few characters, hit backspace, typed a few more, and hit backspace again. There's just something about the opening line of an important email that never feels right. Fortunately for you, we've got 10 great opening lines you can use to start tough emails. |
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Try Your Luck Again In our recent WFH Hustle Giveaway, there was one clear prize that everyone was after: Autonomous standing desk. And because it was such a hit, our sister company, Haul Drop, has decided to give you one more chance to win this remote work game changer. So head on over to Haul Drop to enter the giveaway and to check out the best physical products. |
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Silk Gumroad It's safe to say that Sahil Lavingia has had a pretty successful entrepreneurial career. He's the founder of Gumroad, an e-commerce store for creators, and was employee #2 at Pinterest. Recently, he sat down with Noah to share some insights on how to stand out in the job market, find a business idea, and sell digital products. Listen to the podcast or watch the video, here. |
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Mr. Do It All Not many people can say they were a former Green Beret, Special Forces, Sniper, a top 5 UFC middleweight fighter, and a creator of multiple companies. In fact, only one person can: Tim Kennedy. In a chat with Noah, Tim shows us how we can build discipline into our lives, why he never stops learning, and what the military taught him. Watch or listen to this inspiring conversation, here. |
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| | That's it for now. We'll be back before you know it with some more grade-A content.
❤️ and 🌮,
AppSumo Team |
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| Have questions for us? Reach out to support@appsumo.com
AppSumo 1645 E 6th St. Suite 125 Austin, Texas 78702
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