| | | | | First Things First | | September 21, 2020 | By Jess Zafarris |
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| How CEO Gary Friedman Built Restoration Hardware Into RH, a Luxury-Brand Juggernaut | |
| | On the cover of the latest issue of Adweek, you’ll find Gary Friedman, CEO of RH, formerly Restoration Hardware. While many brands in the category have been scrambling to avoid bankruptcy, RH has completely redefined itself. The transformation involved reinventing itself and as a luxury brand, opening new stores known as “galleries” and expanding into the travel and residential real estate markets—all of which blend home, store and hospitality. In the process, Friedman managed to turn the struggling retailer’s fate around: The brand’s revenue managed to grow despite the pandemic, and its stock price has multiplied more than 15 times over the past eight years. The secrets to success: Discover 5 ways to unlock your brand’s potential. Also in the latest issue of Adweek: | | | |
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| Marketing Legend Antonio Lucio Shares 40 Years of Wisdom on the Eve of His Retirement | |
In what proved to be perhaps the most powerful and inspiring moment of Brandweek, marketing veteran Antonio Lucio—who’s led marketing at Facebook, HP, Visa, Kraft and PepsiCo—joined us on his last day in the industry to share his lessons learned. Every moment of his presentation was informative, heart-rending and wise beyond all expectations. Some of his most earnest and emotional thoughts included advice around leading people with humanity and empathy, and the importance of self-care under the weight of leadership. Experience Lucio’s moving sendoff in its entirety. More highlights from the final days of Brandweek: | |
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| | Learn How Marketers are Embracing Data to Stand Out | |
| | Register for Marketing in 2020: Getting to a Data Driven Mindset, a live virtual event on September 23, 3-4PM EST. Learn how marketers are embracing a data-driven mindset to drive better outcomes and gain share for their businesses. RSVP today. | |
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| | Featured Jobs | AbelsonTaylor Chicago, Illinois | confidential Casper, Wyoming | The Nature Conservancy Arlington, Virginia | confidential Casper, Wyoming | Mightily, LLC Louisville, Kentucky | | |
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